If you are selling a product, you should be using video to promote it. Here’s why:
- YouTube is the second largest search engine in the world.
- A third of all web activity is spent watching video.
- Video can increase people’s understanding of a product by up to 74%.
Given these stats, you shouldn’t be surprised to learn that video is an excellent way to increase landing page traffic, conversions, and sales.
On top of that, video is a very underutilized form of content. Most small businesses still aren’t using it. That gives you a perfect opportunity to stand out from the crowd.
It’s time to give your customers what they want: videos. Here’s the step by step process to promoting your landing page with YouTube.