With Apple Search Ads Basic, intelligent automation helps maximize your results. You pay only for installs at a cost you choose — for budgets up to 10,000 USD per app, per month. Only minimal management is needed, and our quick-view dashboard helps you track performance.
With Apple Search Ads Advanced, you manage your own campaigns. You choose keywords and audiences, and set your own bids and budgets — paying only when a user taps your ad. Detailed reports let you track key metrics, and our APIs help you measure value and manage at scale.
High Search Volume: If a keyword is being searched a lot, logically, you will get more installs, taps, impressions. Even if your TTR, CR doesn’t improve, you will have a bigger scale to make up to that.
Low CPA: CPA is the average amount you are paying to get an install on Search Ads. Naturally, having the lowest possible cost per install is the only going to be good.
High Relevance: When giving impressions to apps, Apple doesn’t solely rely on the max. CPT bid. It also favors apps that are relevant to the keyword. We don’t know the exact algorithm but it’s always going to be beneficial to run ads on keywords related to your niche.
Stay always in control and set the advertising budget you feel happy and safe with.
Reach the right people
Connect with more potential customers with our optimization options like keywords, demographics, location, and remarketing. Encourage people to notice your brand, consider your products, and take action.
Drive app discovery.
Reach engaged users at the exact moment they’re searching for your app.
App Store visitors who use search to find apps.
Downloads that occur directly after a search on the App Store.
Apple Search Ads’ average conversion rate.
What Our Clients Say
We constantly use Mobile Action to better understand and develop our status on the App Stores. What we like best about Mobile Action is their willingness to understand our unique needs and promptly build a great solution, they are truly great partners.