Amazon Business Analytics

Business analytics (BA) is the iterative, methodical exploration of an organization’s data, with an emphasis on statistical analysis. Business analytics is used by companies that are committed to making data-driven decisions.

What is Business Analytics?

Business analytics, at its very essence, is about answering questions about a business using information or data gathered about the business. The data that are needed could be internal or external to the business, and they usually reside in databases, applications, and flat files; either on-premises or in the cloud. To find answers to your questions, you need to start with querying the data and then analyze the results of the queries using data visualization techniques.

Business Analytics

The types of questions that are asked depends on who is asking the questions and what areas the questions pertain to. Here are some examples to further illustrate this point.

Benefits of Business Analytics

Companies that are successful at business analytics become more self-aware and aware of the environment they are operating in. This helps them understand their strengths and weaknesses, focus on their core competencies, predict where the market is headed, and stay ahead of their competitors.

Improve spending visibility

Gain insight into what, when and how your organization is buying. Create and download custom reports to match your team’s needs.

Key Ingredients for Success with Business Analytics

To reap the benefits of Business Analytics, you need three things:

Get Started with Business Analytics

If you are thinking about instilling a data-driven culture in your organization and giving the power of business analytics to all your employees, you need to go with a solution that is simple to learn and use, scales and adapts to the demands placed by your employees, and doesn’t end up being very expensive. Check out Nova Digital 360° and see if it meets your needs.

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